Globe-trotting Kids Are Air-miles Ahead Of Their Parents

26 May 2015

Today’s under-18s are significantly better travelled than their parents’ generation, according to research1 from Sainsbury’s Travel Insurance, with 69% of parents in Britain saying that their children have travelled overseas more often than they had at the same age.

The study highlights a continual reduction in the average age at which people take their first trip abroad, from aged 12 for those now over 65 to less than four years of age for under 18s.

According to parents, over a quarter of those who are currently under 18 have visited another country before their second birthday and 63% have done so by the time they were 10.

Scott Gorman, Sainsbury’s Travel Insurance, said: “Our research shows that many families are travelling with younger children compared to generations before them, and often further afield.  Travelling overseas should be an exciting experience, so having comprehensive travel insurance ensures peace of mind that the whole family is covered and they can focus on enjoying the holiday.”

Amongst globe-trotting children, 81% have travelled abroad with their parents and 35% with their school. Over a quarter (27%) have taken a long haul flight and 11% have been overseas with their friends or friend’s parents. An independent 9% have even travelled alone as an unaccompanied minor.

Sainsbury’s Bank warns that not all travel insurance policies are the same and that families should shop around for quality and good value. For example, it provides cover for grandchildren, and children including adopted children, foster children and step-children.

Table one: Reduction in average age for first trip abroad

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For information on Sainsbury’s Travel Insurance visit or call 0800 316 1452.


For further information, please contact:

Emma Murphy / Timi Merriman-Johnson

Citigate Dewe Rogerson

020 7282 1072 / 2989

Jennifer Johnston-Watt

Sainsbury’s Bank

0131 286 0779


This press release is information for journalists only and is not intended to be a promotion to be acted upon by consumers.

Rates and information correct at date of issue.

Notes to editors:

(1)  Research commissioned by Sainsbury’s Bank and conducted by ICM Unlimited. ICM interviewed a random sample of 2,050 GB adults aged 18+ online between 23 – 25 Jan 2015. Surveys were conducted across the country and the results have been weighted to the profile of all adults.  ICM is a member of the British Polling Council and abides by its rules. Further information at

Sainsbury’s Bank Travel Insurance
Sainsbury’s Bank Travel Insurance is administered by Cigna Insurance Services (Europe) Limited. Authorised and regulated by the Financial Conduct Authority. It is underwritten by Cigna Europe Insurance Company S.A.-N.V. Supervised in Belgium by the National Bank of Belgium and the Financial Services and Markets Authority, and subject to limited regulation by the Financial Conduct Authority.

Sainsbury’s Bank:

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